Deep work, as defined by Cal Newport in his book of the same title, is “professional activities performed in a state of distraction-free concentration that push your cognitive capabilities to their limit. These efforts create new value, improve your skill, and are hard to replicate.”

As I was reading Newport’s book on this topic, it struck me that indexing is ideally suited for deep work. Especially as I work as a full-time indexer, with often a handful of deadlines in a month, I need to spend several hours every day, sitting at my computer, indexing. I need to be able to see, understand, and hold in my mind both the overarching argument or structure of the book (as well as the overarching structure of the index) as well as the smaller details that flesh out that argument and structure. I am creating a document from scratch that to some extent is unique to me, in that other indexers would write their own variations. And the index will, I hope, add value to the book and for readers. It is not something that is easy to replicate. 

Newport identifies shallow work as being the opposite of deep work. This is work that is low value, non-cognitively demanding, and easily done by someone else. The trick, to reach professional goals or to simply stay on top of deadlines, is to focus on performing deep work—what does drive value—and to minimize or eliminate shallow work. 

I think this distinction between deep and shallow work also applies to indexing, and is highlighted by the contract nature of freelancing. Being a freelancer gives me a lot of freedom in how I use my time—which can be used poorly to read the news or watch Youtube videos. It also means that I need to be aware of and responsive to my email inbox, both for new project offers and to be responsive to existing clients. I would say this is all shallow work, because while I do need to communicate with clients and have a method for accepting new projects, I don’t get paid for checking email. While I do need some breaks throughout the day when I index, news and Youtube can serve as distractions and prove to be less effective as breaks if they are taking me away from indexing. While shallow work is not necessary bad, if we do not prioritize deep work and find ways to keep shallow work at bay during those times, then deep work is unlikely to happen.

So how to prioritize deep work?

Newport’s book has challenged me to rethink how I work. In particular, what are my distractions and how do I handle them? Distractions, even ones that seem fairly innocuous, pull you out of a state of concentration and it can take several minutes to return to the task at hand. This happening once isn’t too bad, but if it is repeated throughout the day those minutes can add up. In my experience, distractions also build upon each other. If I follow that sudden urge to check a fact on Wikipedia, I am likely to have subsequent sudden urges that will be harder to resist. I find distractions can also cause a lot of stress and anxiety, because while a part of me is enjoying the distraction, another part is aware that I am falling behind on the task I should be focused on, which creates a vicious cycle. The more anxious I become the more I seek distractions to sooth the anxiety.

As I have come to realize, the costs to the quality of the indexes I write, how quickly I can index, and the stress I inflict on myself through distractions are too high. At least, I do not want to pay them anymore. I know I can’t eliminate every single distraction, but I can do a lot to eliminate most of them, at least the ones that are self-inflicted. 

So far, I’ve come up with a few strategies to better facilitate deep work. Here are three of them:

• I use the Freedom app to block myself from most news sites and blogs that I typically frequent. The only day I allow myself to browse these sites are Sundays. I have a different block for social media. This does not work perfectly as there are, of course, other news sites and blogs that I have not yet discovered (and which I subsequently have to block), but overall I do feel much more focused and less anxious. And to be honest, I find I don’t really miss the news. I still get a general sense of what is happening in the world from talking to other people and hearing snippets on the radio, and I have enough interesting things to focus on among my own work.
• I have stopped checking email in the mornings, and I try to only check email twice in the afternoon. I have been surprised at the results. I have come to value my distraction-free mornings, which is when I can create my best and most important work. So far clients have not noticed or commented on slower replies.
• I take a long break in the middle of the day. I go to the local YMCA, and depending on the day I either join a circuit training class or I swim. I also eat lunch. All of this takes about an hour and a half. What makes this work is that if I get out of bed on time, I have three hours of deep work in the morning, and then another three and a half hours of deep work in the afternoon. The exercise gives me a chance to rest my brain and recharge for the afternoon session.

These new habits do, I realize, introduce some inconveniences for myself and others. I am not likely to reply immediately to an email. There have been times my wife has forwarded me an interesting news article which I cannot read because of the internet blocks I have in place. Last Sunday, I was surprised to learn that the Super Bowl was happening, and realized I had completely missed the buildup. 

I think the trade-offs are worth it, though. If my clients are hiring me to index, and if indexing requires long periods of concentration, and if I want to produce quality indexes while also preserving time for rest in the evenings and on weekends, then I need to structure my workday and put safeguards in place to make sure that indexing happens in the scheduled hours. I wish I could say that I did not need these safeguards, but I have come to realize that I do. 

The questions are fairly simple: What are my priorities? How do I create lasting value for myself and for others? What do I need to do to make sure these happen?